Overview
The brief
A corporate website for a renewable energy company with 36+ years of experience — designed for credibility, service presentation and lead generation.
The problem
A deeply experienced energy firm had a website that undersold their track record. Enterprise buyers bounced.
Our role
- Brand refresh
- Content architecture
- Service + case pages
- Lead capture
- SEO
Outcomes
Results that moved the number.
+3×
Enterprise inquiries
+180%
Session duration
−34%
Bounce rate
96 / 100
Lighthouse
How we built it
Process.
01
Credibility-first IA
36+ years of work, restructured into scannable proof, not walls of text.
02
Service pages
Each service its own SEO-optimized landing with clear next step.
03
Lead capture
Enterprise-friendly forms — short, respectful, routed to the right person.
04
SEO
Structured data, sitemap and canonical URLs across the site.
Highlights
What makes it stand out.
- 3× enterprise inquiries after relaunch
- 180% longer sessions — visitors read the pages
- 34% lower bounce rate on service pages
- SEO structure to compete with much larger players
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